Zhang Bin, founder and CEO of Halmana. Halmana is an international laboratory that provides consulting and technical service for beverage innovation. Halmana helps beverage projects grow rapidly from the perspective of technical support and resource integration. Bin has more than 10 years of experience in the field of beverage innovation. In Europe and Asia Pacific area, he has directly or indirectly served beverage companies including Coca-Cola, Pepsi, Starbucks, Red Bull, Wahaha, and President etc. Bin holds a master’s degree in Food and Food Biochemistry from the Technical University of Munich, Germany.