Cathy Tang

CBO

Jinmailang

Profile


Cathy Tang
General Manager of Jinmailang Brand Management Center

Cathy Tang is an experienced brand management & integrated marketing expert. Before she joined Jinmailang in 2013, Cathy practiced her expertise with many global brands, such as Coca-Cola, Redbull, etc.. Now Cathy is in charge of brand management of Jinmailang group. By focusing on the category & brand innovation, she endorsed the launch of several original categories, such as Jinmailang Liangbaikai, Laofanjia Instant-Restaurant noodle. All of these efforts help Jinmailang’s fast growth, both in revenue & brand asset.