Products gaining attention from food and beverage companies, investors As China's overweight population increases, meal replacement products are attracting much attention from food and beverage companies as well as investors.
Private equity firm VMG Partners is looking to partner with brands that offer something that has never been seen before in the food and beverage industry.
At the Food & Beverage Innovation Forum 2019, Imad Farhat, Firmenich global vice president of Taste Platform, spoke with FoodBev about the firm’s efforts in sugar reduction and its strategy in the Chinese market.
PepsiCo is looking to partner with emerging brands that offer functional benefits to consumers, according to the managing director of the company’s Ventures Group, Daniel Grubbs.
The Food & Beverage Innovation Forum 2019 (FBIF2019), organized by Simba Events, was held in Hangzhou International Expo Center in China on April 23, 2019. The forum, themed as "Gaining New Momentum from Open Innovation", paid attention to the new format in the food industry. 120+ global speakers and 4000+ decision makers from 700+ leading companies, including Nestle, Coca-Cola, PepsiCo, Mondelēz International, Nongfu Spring, Yili, Mengniu and etc., were all involved in the discussion of the most cutting-edge industrial trends. 100+ media partners from the UK, Singapore and China also gathered at the FBIF 2019 to disseminate the global F&B industry trends and the views from industrial experts to the world from a variety of perspectives.
With the rapid growth of food start-ups, the industrial giants have increasingly invested in promoting the enterprise transformation. Innovation has become the driving force for the development of the whole industry. In face of the fast-changing consumer needs, how can enterprises use open innovation to build and maintain connections with consumers? How to effectively optimize brand traffic to promote marketing in this post e-commerce era? How to arrange for the future in the waves of M&As?
Here, you can touch hundreds of world-wide innovative SKUs and get inspired. Here, you can enjoy the Top 50 food packaging designs in the world and appreciate the perfect integration of business and art. Here, you can communicate with 4000+ big names in the industry face to face. Here, you can experience the pop-up stores, and enjoy the charm of creative marketing. Here, you can also explore excellent suppliers of ingredients, marketing solutions, packaging and other services in the food industry value chain altogether.