FBIF2020 Food & Beverage Innovation Forum

Global Innovation, Powering the Future

2020.4.15-4.17 Hangzhou, China

About FBIF

During the past years, the F&B industry has experienced a slowed increase whereas in the meantime we have witnessed a great number of startups are rising. Through our analysis on the comparison between China’s Top 100 F&B companies and the global ones, we have founded that most of those startups represent new product categories. Also, there are traditional F&B enterprises have kept a steady growth by strategically placing products in the new categories. We believe that the F&B industry competition has entered the age of category competition.

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Plenary Session

Product Innovation A

Product Innovation B

Marketing Innovation


Food & Money

FBIF 2019 Speakers


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