小川 裕子

CEO & 艺术总监

小川 裕子设计

议题简介


让包装充满情感

“设计中充满了爱”、“很少有人能勾画美食到如此地步”,人们这样称赞小川裕子的作品。不同于大多使用左脑处理逻辑信息的营销方式,小川老师在设计时充分发挥了右脑的情感力量,这也使她的设计作品充满张力。在食品的包装设计中,要如何深入思考,抉择、舍弃和保留,将是本次演讲的主旋律。

个人简介


I started my own business at the age of 26.

I'm the president and art director of a design firm that has been in business for 28 years this year.

All of our staff, including myself, are women, so many of the jobs we are asked to do are for women.

The office is located in Tokyo, Japan. I'm mainly working on food, beverage and cosmetic packaging.

We receive orders directly from companies and exchange ideas on how to proceed with the work.

We will work together to create a product.

I'm not very good at languages, but I do get requests from abroad.

I've worked with people in Ecuador.

I'm going to study the language.

2016 Pentawards Silver/THE NEW YORK FESTIVALS: FINALIST AWARD

Received the Japan Package Design Award Silver.